Supermarket Pubs in Business

Today's Inquirer Business section had an article on pubs in PA grocery stores. Wegmans and Whole Foods are highlighted and the article is stuff you've probably already read about. What is interesting is the gentleman in the photo. At first glance he resembles a certain beer writer you might expect to find at Wegmans enjoying a cold one. Although I doubt his first choice would be Heineken. I just hope he's getting kickbacks from everyone sporting The look.